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此職位描述僅提供英文版本。

We are building QDay, a post-quantum, EVM-compatible network for payments, decentralized applications and the agentic economy, preparing for the long-term shift toward post-quantum infrastructure.

We are looking for a hands-on Marketing Manager / Specialist to drive both planning and execution of go-to-market initiatives. This role sits at the intersection of product, ecosystem, and growth, with responsibility for shaping direction, defining priorities, and delivering measurable outcomes.

This is a build-phase role, suited for someone who can think strategically, act decisively, and execute with speed in a fast-moving Web3 environment.

Key Responsibilities

Go-to-Market Strategy & Planning

  • Contribute to and refine go-to-market strategy, including target segments, positioning, and channel approach
  • Identify growth opportunities across user, developer, and ecosystem segments
  • Translate high-level direction into actionable marketing plans with clear priorities and timelines

Execution & Delivery

  • Execute marketing initiatives across content, campaigns, partnerships, and community
  • Coordinate launches, announcements, and ecosystem updates with strong attention to timing and impact
  • Ensure alignment between strategy and execution across all channels

Content & Narrative Development

  • Develop and refine messaging around QDay's positioning, including scalability, EVM compatibility, and long-term security
  • Plan high-quality content across Twitter, LinkedIn, and Telegram
  • Maintain consistency and clarity across all external communications

Website, SEO / GEO & Content Engine

  • Own and manage website performance as a key growth channel, including structure, content updates, and user journey optimisation
  • Plan and execute SEO / GEO strategy to improve organic visibility, traffic quality, and conversion
  • Continuously optimise on-page elements (keywords, metadata, internal linking, landing pages) aligned with product narratives
  • Produce high-quality long-form content (articles, press releases, thought leadership) to support education, narrative building, and search visibility
  • Identify content opportunities based on market trends, user intent, and ecosystem developments
  • Track and analyse performance (traffic, rankings, engagement), refining strategy based on insights

Ecosystem & Partnerships

  • Identify, source, and support onboarding of ecosystem partners, including projects, builders, and collaborators
  • Build and manage relationships with KOLs, communities, and strategic partners
  • Plan and execute co-marketing initiatives to expand reach and credibility

Community & Growth

  • Work closely with the community team to drive engagement and growth across Telegram and social platforms
  • Design campaigns that increase awareness, participation, and user activity
  • Analyse community and user feedback to inform ongoing strategy

Performance & Optimisation

  • Define key metrics for campaigns and initiatives, tracking performance against objectives
  • Analyse results and refine strategies based on data and insights
  • Continuously test and optimise different growth channels and approaches

Project Coordination

  • Coordinate across internal teams (tech, design, community) and external partners
  • Manage timelines, priorities, and deliverables to ensure effective execution

Requirements

  • 3–6 years of experience in marketing, preferably in Web3, blockchain, or tech
  • Strong understanding of crypto ecosystems, DeFi, and public blockchain ecosystems
  • Experience in both planning and executing marketing strategies and campaigns
  • Proven ability to translate strategy into actionable plans and deliver results
  • Excellent writing and communication skills in English (native-level preferred)
  • Familiarity with platforms including Twitter, Telegram, and LinkedIn
  • Comfortable working in a fast-paced, evolving environment
  • Strong organisational, analytical, and problem-solving skills

Nice to Have

  • Experience working with early-stage or growth-phase products
  • Exposure to EVM ecosystems, DeFi, payments or developer communities
  • Basic understanding of post-quantum or security narratives
  • Experience with analytics tools, campaign tracking, or growth experimentation

Key Traits

  • Strategic thinker with strong execution capability
  • Structured yet adaptable in ambiguous environments
  • Commercially aware with a focus on driving adoption
  • Strong ownership and accountability
  • Clear communicator and collaborative operator
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